KFC

Background

Grand Socials was approached by the KFC franchises located in Illinois, Indiana, and Wisconsin. The objective was to rejuvenate their social media presence through engaging organic and boosted posts that would resonate with their existing customers and attract new ones.

Challenges & Objective

The challenge was to devise a unique and tailored approach for the KFC franchises in these three distinct geographic regions. The main objective was to create content that would increase audience engagement in terms of likes, comments, and shares while reflecting KFC’s brand identity and values.

What Makes Our Strategy Successful

Our strategy hinged on a thorough understanding of KFC’s audience across the three states, and creating content that would appeal specifically to them. We combined this regionally tailored approach with strategic post boosting to maximize engagement and reach. The power of our strategy lies in our ability to effectively blend creativity, analytics, and a deep understanding of audience preferences.

Results

Our strategy culminated in remarkable results. Our top-performing post received 731 likes, an impressive 336 comments, and 20 shares. This high level of audience engagement is a testament to the effectiveness of our bespoke content creation and strategic boosting approach.